News: Wine Business
Educational agility and the changing needs of the wine industry
The University of Adelaide has hit the refresh button on their Wine Business suite, re-invigorating the programs to equip the next generation of wine business professionals with the skills and confidence to thrive in an evolving professional landscape.
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Combining research innovation with industry expertise, meet the dedicated team behind our wine business suite
Boasting over 50 years of research, teaching, and industry expertise, meet the passionate team behind the world-class wine business programs at the Adelaide Business School.
Industry experience leads to export opportunities for Wine Business Graduate
International Wine Business graduate Yuan Yuan has always had an interest in emerging markets, especially the Asian wine market. Led by her passion for the wine industry, Yuan travelled to Australia to gain a world-class education in Wine Business, which would ultimately lead to her gaining a high-profile position with a prominent Australian wine label.
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Creating demand for regional specialities: An exploration into Australian 'terroir'
Australian wines in general already enjoy an enviable reputation, especially overseas, but the industry is still keen to improve how it markets these premium wines to consumers.
Wine industry reflections 2020: Was it all bad?
After the year that was, Dr. Armando Corsi reflects on the number of innovations that rose from the adversity faced by the Australian wine industry in 2020.
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Professor Kym Anderson is one of the most widely read academics in Wine Economics
Professor Anderson's research on international trade and development and wine economics is amongst the most read publications in The Journal of Wine Economics.
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Award winning Wine Business student Haylee Butler on turning her passion into a career
Winner of the WCA Best Wine Student award, Haylee Butler share’s how her passion for wine paved the way for a career change. By studying a Graduate Diploma in Wine Business, Haylee was introduced to the industry and the many opportunities afforded by a career in wine business.
How much do consumers care about nutritional and ingredient information for wine?
Labels represent a key communication tool about what lies within a bottle of wine. We often discuss label styles across colour combinations, fonts and size, but soon we may also include nutritional information in this conversation.
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Can you really judge a book (or wine) by its cover?
Director of Wine Business, Dr. Rebecca Dolan explores the relationship between wine label design and taste in shaping consumer reactions.
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Wine legend Paul Smart shares his experiences studying a Master of Wine Business
Local Tasmanian wine legend Paul Smart, shares his experiences studying a Master of Wine Business remotely and how it has allowed him to expand his marketing knowledge, helping him secure his current role with Wine Tasmania and grow his own wine business, Quiet Mutiny.
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