News: Wine Business
Creating demand for regional specialities: An exploration into Australian 'terroir'
Australian wines in general already enjoy an enviable reputation, especially overseas, but the industry is still keen to improve how it markets these premium wines to consumers.
Wine industry reflections 2020: Was it all bad?
After the year that was, Dr. Armando Corsi reflects on the number of innovations that rose from the adversity faced by the Australian wine industry in 2020.
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Professor Kym Anderson is one of the most widely read academics in Wine Economics
Professor Anderson's research on international trade and development and wine economics is amongst the most read publications in The Journal of Wine Economics.
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Award winning Wine Business student Haylee Butler on turning her passion into a career
Winner of the WCA Best Wine Student award, Haylee Butler share’s how her passion for wine paved the way for a career change. By studying a Graduate Diploma in Wine Business, Haylee was introduced to the industry and the many opportunities afforded by a career in wine business.
How much do consumers care about nutritional and ingredient information for wine?
Labels represent a key communication tool about what lies within a bottle of wine. We often discuss label styles across colour combinations, fonts and size, but soon we may also include nutritional information in this conversation.
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Can you really judge a book (or wine) by its cover?
Director of Wine Business, Dr. Rebecca Dolan explores the relationship between wine label design and taste in shaping consumer reactions.
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Wine legend Paul Smart shares his experiences studying a Master of Wine Business
Local Tasmanian wine legend Paul Smart, shares his experiences studying a Master of Wine Business remotely and how it has allowed him to expand his marketing knowledge, helping him secure his current role with Wine Tasmania and grow his own wine business, Quiet Mutiny.
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How a career in wine could un-cork a world of opportunity
South Australia (SA) is undoubtedly the wine capital of Australia. Home to 18 wine regions, and boasting over 200 cellar doors, South Australia is a premium wine tourism destination, with a booming industry that looks set to continue growing.
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Combining business with pleasure: How wine opened up a world of opportunity for Sophie Eather
University of Adelaide graduate, Sophie Eather shares her experiences studying international business, and how combining her degree with her passion for languages, opened up a world of opportunity for her both locally and internationally.
The Business of Wine
AmCham Australia and the Adelaide Business School presented "The Business of Wine", as a three part series.
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