Study Wine Business

Join the world’s only university offering wine business qualifications from an AACSB accredited Business School, supported by world-class research and teaching facilities in viticulture and oenology through the internationally renowned Waite Campus.

With a unique emphasis on both the production and sales aspects of wine, the University of Adelaide's Wine Business programs will equip you for an exciting career in an industry that contributes more than $45 billion to the Australian economy and supports over 160,000 jobs across Australia.*

^{*AgEcon Plus Consulting, 2019, Economic Contribution of the Australian Wine Sector}

Why study Wine Business with us?

Study with the first AACSB accredited Business School in South Australia*, at a Go8 University consistently ranked in the top 1% of the world's universities**
Learn and experience a specialised curriculum, informed by wine industry experts and renowned academics
Gain practical experience through industry placements, international exchanges, and mentorship opportunities
Develop a global mindset with opportunities to study with global partners such as the KEDGE Wine and Spirits Academy in Bordeaux

^{*Association to Advance Collegiate School of Business (AACSB) **QS 2020, THE 2020, ARWU 2019}

Flexible study options

With flexible programs designed for both full time students and working professionals, our suite of degrees include options for remote study and shorter qualifications that can be completed in one year or less.

Graduate Certificate in Wine Business

Obtain a shorter qualification and graduate with the skills, frameworks and knowledge required for a competitive edge in the wine industry. Suited to those already working in the wine industry.

Graduate Diploma in Wine Business

Prepare yourself for a range of strategic roles within the wine industry. Suited to those working in the wine industry or looking to break into the industry.

Master of Wine Business

Make a positive impact on the entire wine value chain. Students with a Viticulture and Oenology degree may be able to complete the Master of Wine Business in just 1.5 years.

Discover the international world of wine

The Adelaide Business School also offers opportunities to complete an internationally accredited double degree with our partner, the University of Strasbourg, France. The program provides an overview of wine management and tourism focussing on the demands of the global wine trade, and provides a unique opportunity to enhance your education through a uniquely global and regional perspective.

Shorter exchange opportunities are also available with partners around the world, including the renowned KEDGE Wine and Spirits Academy in Bordeaux.

Professional partners and industry engagement

The Adelaide Business School has partnered with Wine Communicators of Australia (WCA), an industry body connecting business professionals working in the wine industry. University of Adelaide Wine Business students are entitled to a free WCA membership while they study, and have unique access to a range of online resources to keep you up to date with the latest trends in the world of wine business.

Featured stories

How much do consumers care about nutritional and ingredient information for wine?

Labels represent a key communication tool about what lies within a bottle of wine. We often discuss label styles across colour combinations, fonts and size, but soon we may also include nutritional information in this conversation.

Can you really judge a book (or wine) by its cover?

Director of Wine Business, Dr. Rebecca Dolan explores the relationship between wine label design and taste in shaping consumer reactions.

Wine legend Paul Smart shares his experiences studying a Master of Wine Business

Local Tasmanian wine legend Paul Smart, shares his experiences studying a Master of Wine Business remotely and how it has allowed him to expand his marketing knowledge, helping him secure his current role with Wine Tasmania and grow his own wine business, Quiet Mutiny.