News: Marketing

Shiraz or Chardonnay: which is your fine wine pick in 2021?

wine on barrel

Australian wines in general already enjoy an enviable reputation, especially overseas, but the industry is still keen to improve how it markets these premium wines to consumers.

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Award winning Wine Business student Haylee Butler on turning her passion into a career

Haylee Butler

Winner of the WCA Best Wine Student award, Haylee Butler share’s how her passion for wine paved the way for a career change. By studying a Graduate Diploma in Wine Business, Haylee was introduced to the industry and the many opportunities afforded by a career in wine business.

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Proactive Prosumers

Proactive Prosumers

Prosumers – those who both consume and produce value – can play important and specific roles during a crisis. Businesses could save money by mobilising prosumers using their own transport to make deliveries for extra income.

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How a career in wine could un-cork a world of opportunity

Wine grapes

South Australia (SA) is undoubtedly the wine capital of Australia. Home to 18 wine regions, and boasting over 200 cellar doors, South Australia is a premium wine tourism destination, with a booming industry that looks set to continue growing.

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What is a MBA?

Business man

These three letters globally represent a postgraduate degree that empowers and provides those who possess the qualification with the necessary skills and knowledge to lead and manage organisations. But what does the degree actually entail and how does one come to learn such a broad range of essential business skills in such a relatively short time?

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Igor Beron, Master of Wine Business graduate and Co-owner of Wines by Heart shares his experiences

Igor Pimto

"The University of Adelaide has an incredible reputation in the wine industry all around the world. I run a wine business in Portugal with my business partners and I feel confident in my decision making, as I've learned from Professors and industry experts who are extremely capable of teaching the tricky paths of such a complex industry." - Igor.

[Read more about Igor Beron, Master of Wine Business graduate and Co-owner of Wines by Heart shares his experiences]

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